Auto Lighting Optimizer and Highlight Tone Feature.
The Canon EOS 550D boasts the kind features you’d find on semi-professional SLR digital cameras. Weighing in at just 540g and very easy to hold, the Canon EOS 550D’s compact, lightweight and easy-to-handle body will leave you pleasantly surprised when your friends cite they’d pay over a grand for the same kind of camera.
The Canon EOS 550D also has full HD movie capture capability allowing you to play back your movies via any PAL input on your TV or computer. Futher still, with movie mode recording in sound and the ability to take SD cards, you can use the camera for the most trivial of things such as uploading to YouTube as well as the most demanding of tasks; such as using the 18MP camera’s maximum 5184 x 3456 image resolution to produce pixel-perfect prints.
The Canon EOS 550D also has an integrated HDMI port allowing you to view video and images on any HD-ready television as well as transferring content wirelessly with the camera’s built-in Eye-Fi function.
With the camera set in a weather-proof, stainless steel and polycarbonate resin body, the Canon EOS 550D is ready for the road.
Editor’s note: The Canon EOS 550D has been voted European Camera 2010-11 by the European Imaging and Sound Association (EISA).
The EOS 550D from Canon is a trend-setter in the world of digital SLR photography. Outstanding highlight tones, HD movies and an 18 megapixel CMOS make this SLR camera a great buy for less than £700.